The Shoot · Monitor Frames
Every blue frame below was shot through a consumer infrared baby monitor and kept in the final master — a look that scans as deliberate but couldn’t be built on a color board. It had to be found.
Music Video · Sponsored Product Test · Houston
A nephew’s video baby monitor became the look. A rock band signed off on half the video being shot through it. And Photoflex, the sponsor, used the same production as the live-fire test for a new continuous lighting line. One shoot. Three bets. All three paid.
“I met with the band and told them we were gonna shoot some of the scenes on the baby monitor. They stared at me for a while — but when they realized I was serious, they looked at each other, smiled, and agreed to let me do it.”Taylor Gahm · Director
The Spark
On a visit to meet my newborn nephew, I started playing around with his video baby monitor. The image was blue and white — a cool, low-fidelity, slightly haunting signature no budget stage lighting could duplicate honestly.
The next day I sat down with the band. The ask was specific: shoot a portion of the music video through the baby monitor. Let the consumer-grade infrared wash become part of the visual identity of the song. They stared at me for a while. Then they smiled and agreed.
The Shoot · Monitor Frames
Every blue frame below was shot through a consumer infrared baby monitor and kept in the final master — a look that scans as deliberate but couldn’t be built on a color board. It had to be found.
The Sponsor · Photoflex
Photoflex signed on to sponsor the shoot — not for a thank-you card at the end credits, but because they were launching a new continuous lighting product line and wanted it stress-tested in a real production before it went to market. This music video was the test.
Continuous lighting, running for hours at a time through a full music-video shoot with a band, a crew, heat, handheld movement, long exposures, and an infrared baby monitor bolted into the frame.
