$12M Capital Campaign
Executed a multi-campus capital campaign across three locations.
Led all asset creation, outreach, and execution — from anchor video to on-site activation. The campaign film below carried the ask.
Capital Campaign
Multi-Campus Church · 8,000 Members · Houston
River Pointe was an 8,000-member multi-campus church running a multi-million-dollar operating budget. Taylor led communications, creative, and media across three locations — executing a capital campaign, driving double-digit attendance growth through digital advertising, and building a broadcast-grade volunteer media team from scratch.
$12M Capital Campaign
Led all asset creation, outreach, and execution — from anchor video to on-site activation. The campaign film below carried the ask.
Weekly Attendance · Up to +28% YoY
A steady drumbeat of small-group invites, life-change storytelling, and weekend messaging moved people off the fence — year after year.
Volunteer Media Team · ~$1M / Year Saved
Ten FTEs and 80+ volunteers delivering 200+ high-production weekend experiences a year — including special-needs ministry students integrated onto the team. This is the recruitment film that built it.
Community · Culture · Heart
A short film for the access road opening. A love letter to the church’s famous bumper stickers. A heartwarming MLK-weekend documentary. Small things, made with care.
Creative Output
Twenty-four of the pieces written, directed, shot, edited, or overseen across the three campuses from 2018 to 2020. Click any thumbnail to play.
Seasonal Campaigns · Easter
Easter is the biggest front-door Sunday of the year for any church — the day attendance doubles and the only day most of the community thinks to visit. These two billboard campaigns anchored the West End (WE) and River Pointe (RPC) outreach in consecutive years.
“Taylor is one of the most talented and gifted people I’ve ever met. He made a huge difference at RPC. He made us better — and we still benefit from his contributions and hard work.”Patrick Kelly · Senior Pastor, River Pointe Church
Voices · Staff, Vendors & Volunteers
“In a time when churches are in steady decline, Taylor drove 20% overall growth in 2019 and grew our digital engagement by 1,200 people in just eight months. He’s a driver and a leader — and 80 volunteers, 25 contract musicians, and a direct staff of 8 loved working for him.”
Hannah Pickrell · Executive Assistant / Project Manager, RPC“Taylor creates engagement with the right audience, with the right message, at the right time. He is steadfastly data-driven and understands ‘metrics that matter’ — and unlocks disproportionate value and return on investment.”
Matt Engel · Executive Director of Ministry Innovation, Gloo“Taylor effortlessly connects data and information directly into a communication strategy that inspires and motivates a congregation to engage in the mission and vision of the church. Any organization that engages him will be better for it.”
Jon Wright · Executive Pastor Strategist, Generis“I’ve worked with many people since 1995. Taylor is by far at the top of the list in terms of professionalism. Calm under pressure. Time and time again, I watched him lead his team calmly and adeptly through situations that could have spiraled out of control.”
Steve Blase · Media Team Volunteer, RPC“Taylor doesn’t settle for average. He never takes the easy way out. He gives his all to everything he takes on. As my mentor, he went above and beyond to invest in my professional development — and made a place on the team for a special-needs volunteer who needed somewhere to belong.”
Andreah Frament · Direct Report, RPC“Taylor brings a combination of diverse knowledge in communications and hands-on multimedia experience. Simply put, he makes things better — and my skill-set greatly increased under his leadership. Admired and respected by every team member.”
Tyler Kubena · Team Member, RPC